Sales executives promote products and services to clients and negotiate contracts with the aim of maximising profits. Salaries are often enhanced by a good benefits package, including commission-based earnings, Generating leads and reaching out to prospects. Contacting customers and potential customers over calls, emails, and even in person. Handling and resolving client queries and complaints. Preparing, and drafting proposals and quotes. Selling products or services to customers, and representing the brand. This can include asking questions to pinpoint the best offerings, giving demos or presentations, and maintaining customer relationships. Reaching out to potential leads through a variety of channels, such as email, phone, text, and social media. They're responsible for identifying a customer's needs, pitching relevant products or services, and ensuring they have a positive experience from start to finish. In some cases, a sales agent will cold call prospects they find through business directories or client referrals. The Sales Representative is responsible for selling products and meeting customer needs while obtaining orders from existing or potential sales outlets. They ensure that the customer is satisfied and adequately taken care of while making a purchase. This way, they can establish new accounts for their employer.