Increase sales through the identification and cultivation of new customers • Develop a detailed data base of potential new customer/clients for the business • Arrange introductory meetings for senior management and prospective customers • Plan and implement an annual marketing plan; regularly updating the management ... Anyone can become a Marketing Executive with an academic degree in marketing and relevant work experience. A Marketing Executive career is suitable for candidates with special needs. There are desk based job roles available in this career that do not require frequent travel or movement. Yes, a marketing executive is a good job because it requires individuals to use their creativity to design and implement targeted marketing strategies. Degree in sales, marketing, or any other similar field. Previous experience as a marketing executive. Knowledge of using tools for marketing. Understanding of consumerism and contemporary trends.