The Graphic Designer job description includes the entire process of defining requirements, visualizing and creating graphics including illustrations, logos, layouts and photos. You'll be the one to shape the visual aspects of websites, books, magazines, product packaging, exhibitions and more. Each designer's role varies from employer to employer, but common activities include: Staying up to date with industry trends to keep ahead of competitors. Producing consistently excellent visual work. Producing a host of ideas, selecting the best ones and selling them to the other members of the team and to clients.